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OUR STORY & MISSION
PURPOSE. UPPER. MISSION.
At Upper Bags, we know parenthood is one of life’s greatest adventures—but let’s be real, it can also be overwhelming. That’s where we come in.
The idea for Upper Bags started with a simple goal: to create a parenting bag that truly works for parents. Living in a small apartment in New York City with a newborn, we felt firsthand how challenging it is to balance everything. Traditional diaper bags weren’t cutting it—too bulky, impractical, and completely out of sync with our style.
So, we designed something better. A bag that’s as versatile as parents need it to be. A bag that grows with your family, works for your lifestyle, and looks great while doing it.
Our mission is simple: to help parents navigate the chaos with confidence and ease. Every Upper Bag is crafted with the modern parent in mind, combining thoughtful design, long-lasting materials, and a touch of style that makes you feel good every time you carry it.
Andy & Ce.
Founder, UPPER
When New York Fashion meets Functionality, Modern and Chic Bags that you will love enough to use as your everyday bag, with all the Smart features to make your life easier as parents. At UPPERBrand NY, we believe becoming a parent doesn't mean you have to compromise your style. Now, our UPPER bags are being used across all 7 continents – and we're just getting started.
Future
At UPPER Brand NEW YORK,
our mission extends beyond convenience. Every day, we dedicate ourselves to becoming a more eco-conscious brand, pushing the boundaries of innovation to reduce our impact on Mama Earth. Our Premium Vegan Collection, with linings and dust bags crafted from recycled plastic bottles, stands as a testament to our commitment to sustainability. By choosing these materials, we not only reduce plastic waste in landfills but also embrace ethical production practices. Our factory partners are more than just suppliers; they are valued friends who share our vision for a healthier planet and a brighter future for our children.
Ethical, sustainable, and driven by a passion for positive change, UPPER is a brand that believes in the power of community and the strength of shared values. We're not just creating bags; we're fostering a movement towards a more sustainable and compassionate world. Through initiatives like Almost Vintage and our efforts to support individuals in need, we're actively contributing to a more sustainable future, one bag at a time.
For the soon-to-be mom or the thoughtful gifts, choosing UPPER means joining a community that values beauty, functionality, and the health of our planet. It means being part of a story that resonates with love, care, and an unwavering commitment to making the world a better place for our children. As we continue our journey, our promise remains the same: to offer products that you can use with pride, confidence, and a deep sense of purpose. Welcome to UPPER NEW YORK, where every product tells a story of innovation, style, and hope for a brighter, more sustainable future.